5 tiktok strategies to implement today

5 TikTok Growth Strategies to Implement Today


If you’re looking to boost your TikTok presence, you’ve come to the right place. At ACE Growth, we specialise in helping creators and businesses manage and implement their TikTok growth strategies.

We’ve worked with plenty of types of creators, creating their own unique content that will naturally perform at different levels. However, we find that there are some strategies that work across the board, no matter what kind of content you’re producing.

So, we put 5 of the most useful and critical to understand together to help you on your way to a successful channel! If you want someone to handle your TikTok growth then get in touch with us and we can do some great work together. Alternatively, if you’re wanting to learn yourself, join our free Skool community today!

1. Leverage trending sounds and hashtags

One of the quickest ways to get noticed on TikTok is by hopping on trends. Using trending sounds and hashtags can significantly increase the visibility of your content.

Why? Well, TikTok puts time into their sounds capabilities, so they naturally want to promote content that utilises it. Additionally, hashtags are another way of searching for people, so it makes sure you’re showing up in front of a relevant audience more often.

Our 2/2 hashtag rule

Whenever we’re publishing content, we follow our own little ‘2/2’ rule. All this means is that we include 2 hashtags related to the topic of the content, and then 2 general hashtags that get you in front of the masses. After posting thousands of TikToks and generating tens of millions of views, this is the process we’ve seen have the most success!

2. Create high-quality, engaging content

Quality content is essential for growth on TikTok, that kind of goes without saying. Focus on creating videos that are visually appealing, well-edited, and engaging. Short, snappy videos tend to perform better as they capture the audience’s attention quickly.

However, it’s important to note that longer videos are slowly on the rise, and videos need to be above 60 seconds to qualify for the creator fund and make you money. This just means that it’s important to capture a balance between being able to captivate your audience at the start whilst keeping them entertained for longer periods of time.

When working with our clients, the phrase ‘high-quality, engaging content’ is super relative to what content they make. As long as the picture is clear, the edits are clean and there’s a strong hook & reward, you should be fine.

3. Engage with your audience

Interaction is key to building a loyal follower base. Reply to comments, ask questions, and engage with your audience. When you interact with your followers, you build a community around your content, which encourages more engagement and growth.

For instance, one of our creators started a weekly Q&A series where they answered followers’ questions. This not only increased engagement but also fostered a sense of community, resulting in a noticeable growth in their follower count.

Pro Tip: Make it a habit to respond to comments and messages. Showing that you value your audience’s input can go a long way.

Want to grow fast on TikTok?

We offer TikTok growth and marketing services to creators, brands and businesses! We handle all the strategy, editing and engagement and you reap all the rewards.

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4. Collaborate with other creators

Collaborations can introduce your content to a wider audience. Partnering with other TikTok creators, especially those within your niche, can help you tap into their follower base and attract new followers.

This isn’t always easy, as it depends on what the person is like that you’re reaching out to. If achieved however, it can create a really strong following for both of you. When you reach out to people make sure you stress how it’s a two-way street!

Pro Tip: Reach out to creators whose content you admire and propose collaboration ideas that would be fun and beneficial for both parties.

5. Consistency is key

Consistency is crucial on TikTok. Regularly posting content keeps your audience engaged and helps you stay relevant. At ACE Growth, we recommend posting at least once a day. This keeps your profile active and increases your chances of being discovered by new followers.

We’ve had clients who followed this strategy diligently and saw their follower count grow steadily over a few months. Remember, it’s not just about quantity but also about maintaining the quality of your content.

Pro Tip: Create a content calendar to plan and schedule your posts. This helps you stay organised and ensures you don’t miss out on posting regularly.

Final thoughts

Growing on TikTok requires a mix of creativity, consistency, and strategic engagement. By leveraging trends, creating high-quality content, engaging with your audience, collaborating with other creators, and maintaining consistency, you can accelerate your growth on the platform.

At ACE Growth, we’ve seen these strategies work wonders for our clients. So why not give them a try? Implement these strategies today and watch your TikTok presence soar. Happy TikToking!

Want to learn how to grow on TikTok?

Not everyone wants to bring someone on to do their TikTok for them, and we cater to those people too. We have a Skool community to help people learn everything about TikTok growth and people learn from each other!

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Cal McCormick

Cal is a co-owner of ACE Growth (the 'C' in ACE'), and has been in Digital Marketing for the majority of his career. Currently working for Type A media whilst working on ACE Growth on the side, Cal writes about all things SEO, TikTok, Digital PR and the wider Digital Marketing world.

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